47soul السبعة و أربعين – the Arab electronic hip-hop supergroup will release their full-length debut BALFRON PROMISE
47soul السبعة و أربعين have become renowned for inventing their own genre Shamstep (also the name of their debut EP), which fuses hip-hop and pop lyrics in English and Arabic. The electronic creation,
featuring elements of Arab roots music have been kicked up a gear on Balfron Promise, with cinematic soundscapes and menacing rock undertones creating an extra atmospheric edge.
The title BALFRON PROMISE is an intentional nod to the Balfour Declaration – the centenary of which has just passed. The songs expose the similarities between parts of the world we think of as
distant, war-torn lands, and the culture and class wars happening on our own doorstep. It explores the idea that perhaps gentrification and occupation aren not as different as we think.